Taco Bell Reduces Operational
Cost & Drives Efficiency with Posist

Earlier, the stock management tool that we were using didn’t show us data in real-time. It used to take one full day to fetch data. With Posist, we are able to check this data in real-time to place orders for raw materials efficiently

 Sumit Arora – Head of I.T., Taco Bell (India)

Earlier, the stock management tool that we were using didn’t show us data in real-time. It used to take one full day to fetch data. With Posist, we are able to check this data in real-time to place orders for raw materials efficiently

 Sumit Arora – Head of I.T., Taco Bell (India)

The Problem


Lack of flexibility in the legacy POS causing high customer turnaround time.

     

    • For a fast-food restaurant chain, quick service and optimized order management is crucial. Improving the order preparation time, decreasing the customer turnaround time, and ultimately improving customer service has been key priority areas for the company.  


    • As Taco Bell’s franchise partner, Burman Hospitality needs to send regular updates about Taco Bell India’s operations to the brand’s parent company, Yum! Brands. Gathering and reporting data on an enterprise business with multiple sales channels is no easy task. Therefore, Burman Hospitality had been looking for a technology solution that could integrate data from multiple sources in one place. 


    • As a global chain, it is extremely vital for Taco Bell to make data-backed decisions and run effective campaigns that not only boost the overall revenue but also provide strategic insights to the company.

    The Solution

    Taco Bell knew they had to do away with the legacy POS and bring in the latest technology to improve their operations and customer satisfaction. After evaluating many different solutions, they zeroed in on Posist as it helped them bring all the pieces together at scale.

      • Posist’s efficient order management mechanism also enables Taco Bell to pre-define combo-meal options. The integration with Kitchen Display System (KDS) further allows the brand to reduce delays, improving average order preparation time and overall customer experience.

      • Using Posist POS, Burman Hospitality is able to bring its Front of House and Back of House operations onto a single platform, giving them complete visibility of operations across all outlets. Burman Hospitality can now view regional and outlet level sales in real-time and objectively analyze the sales performance. In fact, Posist seamlessly integrates the online ordering aggregators with ERP and BI tools, bringing data on a unified view. 

      • Posist provides Taco Bell with daily sales reports by Dine-in, Takeaway, and Delivery formats, enabling them to create customized offers and run marketing campaigns for repeat sales. It has led to improved customer lifetime value (LTV) and experience. 

      • Posist’s integrated stock and inventory management module enables a single view of daily consumption and the total available inventory in real-time. It allows them to forecast their stock requirements accurately and place orders for raw materials judiciously, thereby reducing food wastage by a greater percentage. 

      The Outcome

        • Reduction In Order Time – Operators can now predefine combo-meal options, reducing order acceptance time by 6-7 seconds.

         

        • Increased Customer Satisfaction – Taco Bell customers now view live order status while waiting for it. There are fewer delays and improved turnaround time, causing a better customer experience. 

         

        • Reduced Wastage & Stronger Inventory Control – Posist has enabled Taco Bell’s staff to view daily consumption and inventory patterns. Real-time data has allowed them to forecast their stock requirements accurately, reducing food wastage and better control of the inventory

        • Increased revenue – The enterprise increased its revenue by improving customer retention through data-driven marketing campaigns.

         

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