PRESS RELEASE

POSist is the Technology Partner for Caterer Middle East Awards 2021

POSist, a leading cloud-based restaurant technology platform serving over 10,000 restaurants in 35 countries, is the technology partner at the upcoming Caterer Middle East Awards that will bring together leading industry executives from across the Middle East to celebrate industry excellence. The award ceremony is scheduled for 14th September 2021 at the JW Marriott Marquis Hotel Dubai.

POSist is a great supporter of the F&B community but as a global leader in the cloud-based restaurant technology platform sector, it feels that opportunities like the industry awards go a long way to raise the profile of the industry and acknowledge the contributions of this sector to a country’s economy.

Each year the Caterer Middle East Awards brings together the cream of the food and beverage industry in the Middle East to celebrate success in one of the most competitive markets. This year has seen the F&B sector face challenges like it has never had to before with the effects from the COVID-19 pandemic. As the slow road to recovery starts, the Caterer Middle East Awards strives to bring the region’s culinary community together to celebrate the excellence as well as the resilience that the region’s restaurants exhibit daily.  

Ashish Tulsian, CEO & Co-founder for POSist, commented, “As a business committed to the F&B community, it is important for us to show our support. We have seen this sector rebound a lot faster in the Middle East, and events like this highlight the continuing resurgence in business growth.” Tulsian hopes that events like these will continue to help the sector grow and thrive as it evolves and changes and POSist becomes an essential community member of the regional F&B scene.

Events such as Expo 2020, the FIFA World Cup Qatar, and the Kingdom’s Vision 2030 are set to transform the Middle East economy would be the main drivers of the regional economy in the coming years.

POSist has once again partnered with Dubai Restaurant Group (DRG) and several other similar organisations to examine how the industry is preparing for the pent-up demand. We welcome the industry to be a part of this initiative and tell us how you are gearing up for 2022. Take the survey today!