Interiors are a vital part of your restaurant operations. No matter how innovative your restaurant theme is, how good your location is, how exciting your restaurant menu is, if you don’t have exquisite restaurant interiors, there are high chances that you will have difficulty in attracting and retaining customers. One thing you must remember, people, crave for comfort. Hence, if your restaurant interior design is comfortable, if it gives the customers a sense of comfort, then there are high chances that your restaurant will top your customers’ favourite list.
Smart Restaurant Interior Design Ideas to Incorporate in Your Decor
You must pay full attention while deciding on the restaurant interior design. It is highly recommended to consult a professional since you cannot afford to go wrong in this area. The main things that you must keep in mind while deciding your restaurant interior designs are:
Your restaurant interior design must be in tune with the theme or the concept of your restaurant. You obviously cannot have a Bollywood themed restaurant with interiors that of a jungle or that of a beach. It is important to live up to the theme of the restaurant and you also don’t want to confuse your customers, who might come to your restaurant with a preconceived notion in mind.
The Molecule Air Bar located in Sec 29, Gurgaon has an impressive concept with an even grander restaurant interior. The bar is designed like an atomic lab and the rest of the interior resembles an abandoned building. The concept of the World War II has been depicted through the restaurant interior design quite nicely.
Deciding on a proper layout of the restaurant is important as the flow of movement of customers impacts the customer experience. The interiors and the layout of the restaurant should be in sync; as based on the size and layout, you’d be decorating your restaurant. For instance, if you have a smaller dining space, try not to clutter it with too many decoration items.
Often, restaurants do a great job at the restaurant interiors and give little thought to the bathrooms. However, the little things are just as important and go a long way in delivering a complete guest experience.
Colour has a great psychological impact on your guests. The way you colour your restaurant will affect your customers’ eating and ordering habits to a great extent. Tacky colours or the ones that hurt the eyes will not be much appreciated. On the contrary, using proper colour can help to make your restaurant look spacious, similarly, a wrong choice of colour can shrink your restaurant space. You should select the colour of your interiors depending on your restaurant format and the audience that you are planning to target.
Colours are known to affect the eating habits of the customers; for instance, quick service restaurants more commonly choose bright colours such as red and yellow as it inspires a feeling of excitement, and makes customers order and eat quickly, and then leave. McDonald’s, KFC, Burger King are some classic examples of incorporating colours in their restaurant interior design.
Lighting is, of course, critical for your restaurant as it enables visibility and also intuitively affects the mood of the customers. Thus, you must decide the restaurant lighting on the basis of your restaurant format, theme, and your target audience. If you are targeting the young crowd and if your theme is something like “FRIENDS”, then you can use funky lights, on the other hand, if you are planning to target families or couples, try and use lights which creates an intimate environment. It must not be too bright, or too dim in your restaurant. A proper lighting can enhance the furniture, hide flaws, in short, it can increase your appeal to your customers.
A theme cannot be complete without supportive lighting. Lighting should also depend on the time of the restaurant operations and the amount of natural light.
5. Exclusive Artwork
Select artwork wisely, keeping in tune with the entire theme of the restaurant. Use large pieces to fill up empty spaces. Graffiti can be a cheap and a smart way to decorate your restaurant. However, you must remember that you cannot put up colourful graffiti in a family or in a corporate restaurant.
If yours is a small restaurant, then you can essentially put your old stuff to use. Old glass bottles can be decorated in satin with ribbons and fairy lights and can be used as candle holders. Old materials in your home like pale floral printed vases can be used if you have a vintage style restaurant design. Decorate your small restaurant with all the tiny old things you have, with a personal touch that your customers will remember.
Restaurant interior design is something, that you might not be able to do yourself, hence consult a professional if required. Here are some actionable restaurant interior design tips that will help you attract more customers and increase sales. Nowadays, customers give a lot of importance to interiors, so, if your restaurant interior design is sloppy, tacky, and is unable to attract the eyes of your customers then you can be assured to not see the same restaurant again.