{"id":27777,"date":"2021-12-01T12:38:30","date_gmt":"2021-12-01T07:08:30","guid":{"rendered":"https:\/\/www.posist.com\/restaurant-times\/?p=27777"},"modified":"2023-08-29T13:48:19","modified_gmt":"2023-08-29T08:18:19","slug":"enhance-operations-restaurant-technology","status":"publish","type":"post","link":"https:\/\/www.posist.com\/restaurant-times\/uae\/enhance-operations-restaurant-technology.html","title":{"rendered":"Top 5 Restaurant Operations Where Technology Can Drive Efficiency And Growth"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">As the economy came to a grinding halt, many restaurant businesses were forced to shut down at the peak of the pandemic. The surviving ones desperately looked for new market opportunities. Business continuity plans used by most restaurants relied on technology as a primary component. In the Middle East edition of our PRIME report, we tried to understand the perceptions of the restaurant operators in the region regarding technology adoption. Their responses provide insights into the existing shortcomings in their business and underscore the difference that technology would make.<\/span><\/p>\n<h2><b>5 Restaurant Areas You Can Uplift By Adopting Technology Solutions<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The following are the major areas where restaurateurs showed interest in introducing technology solutions.<\/span><\/p>\n<h3><b>1. Kitchen Management<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Efficient kitchen workflow is the key to good customer service. The more streamlined the operations, the lesser is the table turnaround time and the better is the customer experience. <\/span><b>Better order management, efficient inventory management, and reducing the order processing time; all of this can be achieved by automating your kitchen. <\/b><span style=\"font-weight: 400;\">Improving kitchen management operations with technology is thus the number one agenda in restaurateurs\u2019 minds.<\/span><\/p>\n<h3><b>2. Customer Experience<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">In the \u2018new normal\u2019, restaurateurs have started making customer experience their number one priority. <\/span><b>More than half of the respondents said that they would use technology to enhance their customer experience. <\/b><span style=\"font-weight: 400;\">Providing feedback options to customers inside delivery apps and other online ordering channels is one way to make them feel valued. You can use the feedback collected to fill out any gaps in your operations to enhance their experience. By employing contactless ordering and payment options, you can further enhance their experience in your restaurant.<\/span><\/p>\n<figure style=\"width: 960px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" title=\"Restaurant technology\" src=\"https:\/\/thumbor.forbes.com\/thumbor\/960x0\/https%3A%2F%2Fspecials-images.forbesimg.com%2Fimageserve%2F60be3b056a3be0624d38d7e4%2FWoman-consulting-the-restaurant-menu-with-QR-Code%2F960x0.jpg%3Ffit%3Dscale\" alt=\"Restaurant technology\" width=\"960\" height=\"639\" \/><figcaption class=\"wp-caption-text\">Source: Forbes<\/figcaption><\/figure>\n<h3><b>3. Supply Chain<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">COVID-19 severely disrupted the supply chains of restaurants. With such a harsh blow, the operators have also mulled over using technology to rebuild their supply chains. The PRIME report highlights that <\/span><b>44.9% of restaurant operators want to aid their supply chain operations with technology. <\/b><span style=\"font-weight: 400;\">Technology gives you better control over inventory management and facilitates cost efficiencies. The better the technology restaurant brands use, the easier it is for them to achieve supply chain-related goals.\u00a0<\/span><\/p>\n<h3><b>4. Customer Data Management<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Leveraging customer data effectively is critical for growth. There are ample ways you can make use of the customer data that you collect. It can play a crucial role in the way you market your products and your brand.<\/span><b>\u00a0For example, by <\/b><a href=\"https:\/\/www.Posist.com\/restaurant-times\/restro-gyaan\/customer-segmentation.html\"><b>segmenting your customers<\/b><\/a><b> based on their preferences, location, and many other factors, you can deliver<\/b><span style=\"font-weight: 400;\"> personalized offers to customers. Of course, if the data is not mapped properly, you might lose out on a good chunk of potential customers.\u00a0<\/span><\/p>\n<h3><b>5. The Bottom Line: Overall Growth<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Paying attention to one aspect of the restaurant business does not mean that you ignore the others. One has to manage and maintain the workflow between the back- and front-of-the-house<\/span><span style=\"font-weight: 400;\">\u00a0operations. While many restaurateurs were interested in uplifting particular aspects of their business, <\/span><b>63.3% of them were looking forward to improving the bottom line, i.e. overall performance of their restaurant business, as per the PRIME report.<\/b><span style=\"font-weight: 400;\"> Restaurateurs believe that if leveraged astutely, <\/span><a href=\"https:\/\/www.Posist.com\/restaurant-times\/usa\/restaurant-technology-usa.html\"><span style=\"font-weight: 400;\">technology can improve all operations<\/span><\/a><span style=\"font-weight: 400;\"> ranging from kitchen operations and order management to customer service and delivery services.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now that you know what all areas restaurant operators look forward to improving, you can gain some insights from them and employ technology strategically to improve your restaurant operations.\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/pages.Posist.com\/prime-report-middle-east\"><span style=\"font-weight: 400;\">Download the PRIME report <\/span><\/a><span style=\"font-weight: 400;\">to know more about the present scenario of the Middle East F&amp;B industry.<\/span><br \/>\n<!--HubSpot Call-to-Action Code --><span id=\"hs-cta-wrapper-2bf0ee42-97f7-4d5b-8fdf-a4e965b2851a\" class=\"hs-cta-wrapper\"><span id=\"hs-cta-2bf0ee42-97f7-4d5b-8fdf-a4e965b2851a\" class=\"hs-cta-node hs-cta-2bf0ee42-97f7-4d5b-8fdf-a4e965b2851a\"><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/4762187\/2bf0ee42-97f7-4d5b-8fdf-a4e965b2851a\" target=\"_blank\" rel=\"noopener\"><!-- [if lte IE 8]>\n\n\n<div id=\"hs-cta-ie-element\"><\/div>\n\n\n<![endif]--><img decoding=\"async\" id=\"hs-cta-img-2bf0ee42-97f7-4d5b-8fdf-a4e965b2851a\" class=\"hs-cta-img\" style=\"border-width: 0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/4762187\/2bf0ee42-97f7-4d5b-8fdf-a4e965b2851a.png\" alt=\"PRIME Middle East CTA\" width=\"768\" height=\"276\" \/><\/a><\/span><\/span><!-- end HubSpot Call-to-Action Code --><\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>As the economy came to a grinding halt, many restaurant businesses were forced to shut down at the peak of the pandemic. The surviving ones desperately looked for new market opportunities. Business continuity plans used by most restaurants relied on technology as a primary component. In the Middle East edition of our PRIME report, we [&hellip;]<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":25,"featured_media":27818,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":""},"categories":[1151],"tags":[618,1185,638,1687],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Top 5 Restaurant Operations Where Technology Can Drive Efficiency And Growth<\/title>\n<meta name=\"description\" content=\"Technology has been a saviour for restaurateurs amidst COVID-19. 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